Digital Marketing Strategies

DIGITAL STRATEGIES HELP SMALL BUSINESSES COMPETE

Now more than ever, building relationships is important to small businesses so they can compete in the global marketplace.

Brandacy India has a team of digital marketing experts whose mission is to support entrepreneurs as they grow their businesses, especially in the new and increasingly online economy. Having a partner to navigate the field of digital marketing can help small businesses get the edge they need. Brandacy collaborates with small business clients and coaches them on how to engage a target audience with the right message at the right time, using a combination of digital tools and the power of persuasion.

The Collaboration Starts with A Conversation.

“Conversation is the seed of opportunity,” Experts work with small business owners and entrepreneurs to find and build relationships with their target audiences using social media platforms such as Facebook, Instragram,Twitter & LinkedIn, then deploy tried-and-true principles of persuasion that convert to new business opportunities.

First We need to understand six principles of persuasion, “Influence – The Psychology of Persuasion.” These principles include the concepts of scarcity (making your product or service seem more desirable), reciprocity (using small favors to entice), likability (pleasantness can go a long way), consensus (word of mouth that others use your product or service), consistency (customers need to feel they can count on what you say you will deliver), and authority (make sure you support your products or services with facts about your experience and credentials).

These principles can be applied in the world of digital marketing, which is becoming increasingly essential in the post-COVID-19 entrepreneurial environment. More people are spending more time online, and learning how to grab the attention of potential clients can help businesses flourish. Brandacy creates intentional done-for-you social media campaigns that position clients as authoritative and credible resources, and drives up to 30 new business opportunities a month. According to Brandacy, “You only have about three seconds to capture someone’s attention and give them enough information to determine whether you are worth connecting with.” Visit www.brandacy.in to learn more about how to make the digital connections that can boost your business.

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